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Google and Yahoo’s 2024 Email Policy Updates: What You Need to Know

The MatrixFiles

2024 is shaping up to be THE year of safer email, starting with big email authentication policy updates from Google and Yahoo, which will take effect on February 1st, 2024. These policy changes will impact what email Google and Yahoo will accept and deliver to their users’ inboxes, in an effort to decrease spam and spoofing.

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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 478 nonprofit email marketing managers. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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What actually happened: Apple Mail Privacy Protection

M+R

About this time last year, we all started talking about Apple’s new Mail Privacy Protection , a.k.a. that thing Apple is doing to email that’s going to change everything.” There was a lot of speculation about how it would affect email, ranging from laid back to predictions of doomsday. Burn down email and move into a bunker?).

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Nonprofit Email Communication Truth: Quantity Is As Important As Quality

Bloomerang

I’m guessing you put a lot of effort into crafting your nonprofit’s email messages. You carefully consider the subject line and preview pane, email copy, images and design, and call to action. However, a quality email message, be it an appeal, thank you, gratitude report, or other call to action, isn’t the whole story.

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Missing the Mark: Why Legitimate Emails Head Right for the Spam Folder

Byte Technology

It’s a common and absolutely frustrating problem: you send an important email to a friend, colleague, family member etc. Upon further examination the recipient discovers it got automatically dropped into their spam folder. Add your important senders and recipients to your contact list or email address book.

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Millennials and Direct Mail Campaigns: A Crash Course

Achieve

direct mail campaigns. benefits of direct mail. direct mail and digital marketing. As you consider direct mail’s place in your marketing, remember that millennials are a diverse group, and other characteristics such as income, location, and giving history can also impact the results of your marketing campaigns.

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5 Nonprofit Email Marketing Mistakes to Avoid

NonProfit Hub

email marketing is one of the most effective channels for nonprofit organizations. Here are 5 nonprofit email marketing mistakes to avoid. . As a nonprofit organization, email marketing should be one of your top priorities. Around 42% of donors prefer to hear from nonprofits via emails. Buying mailing lists.

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