Care2

DECEMBER 26, 2011

We email them, text them, tweet them and tag them on Facebook. Organizations aren’t just raising money through direct mail and phone banking – they are raising money through email fundraising appeals, their websites, and, to an extent, through text-to-give campaigns. It has also changed the way we do business.

Social Media 77

Social Media Media Social Social Network 77

Care2

SEPTEMBER 18, 2007

» Friday Jul 14 2006 Best day to send an e-mail - is there a seasonality factor? Have you been sending your e-mails on a Monday? Perhaps its worth revisiting the topic: which day of the week results in highest e-mail click through rates? Thats what I thought. Friday, July 14, 2006 at 02:15PM | by Agata K.

Mail 28

Mail Social Media Advocacy Case Study 28

Care2

AUGUST 26, 2008

Email remains the most reliable method for engaging supporters andraising money online. Care2 Senior CampaignerNatasha Nummedal and Maureen McGregor, Oceanas Manager of E-Activismand Marketing, shared some of their keys to success in maximizing emailresponse rates and converting email subscribers into donors. But its not always easy.

Social Media 28

Social Media Advocacy South Carolina email 28

Care2

AUGUST 8, 2008

Care2 Senior Campaigner Natasha Nummedal and Maureen McGregor, Oceana’s Manager of E-Activism and Marketing share some of their keys to success in maximizing email response rates and converting email subscribers into donors. But it’s not always easy. Join them for this webinar and online discussion brought to you by Care2.

Social Media 28

Social Media Advocacy South Carolina email 28

Care2

SEPTEMBER 25, 2007

A survey of 311 marketing executives found that 83% used email, ahead of display ads, paid keyword search, and branded sponsorship. Furthermore, over half of respondents said they planned to increase their email spending in the next three years. Copyright © 2008, Care2.com To create a new comment, use the form below.

Social Media 28

Social Media email Advocacy Case Study 28

Care2

FEBRUARY 12, 2008

According to a just-released survey from Datran Media , email was voted the strongest performing media buy in December 2007. The survey showed that 80% of marketers believe that email is ahead of other tools such as search and display ads. Copyright © 2008, Care2.com For more details, check out the full survey.

Social Media 28

Social Media email Advocacy Case Study 28

Care2

MAY 8, 2008

Email tops the list, followed by your Website, your campaign savvy and the quality of the actions you ask your constituents to take. Email tops the list, followed by your Website, your campaign savvy and the quality of the actions you ask your constituents to take. May 14, 2008 | Kivi Miller Copyright © 2008, Care2.com

Advocacy 28

Advocacy Social Media email Online 28

Care2

JANUARY 19, 2009

» Thursday Jan 15 2009 Friday Webinar: Best Practices for Email List-growth and Fundraising Thursday, January 15, 2009 at 05:01PM | by Justin Perkins As more and more nonprofits go online, and more and more donors give online, the leading nonprofits are finding that email is the most powerful option for online fundraising.

Social Media 28

Social Media email Advocacy Practice 28

Care2

APRIL 24, 2008

Heres what youll find: Email Messaging: Current benchmarks for open, click-through, response and page conversion rates Email List Size: How much churn should you anticipate and how quickly are email lists growing? Copyright © 2008, Care2.com To create a new comment, use the form below. All rights reserved.

Benchmark 28

Benchmark Studies Social Media NTEN 28

Care2

MAY 9, 2008

Email tops the list, followed by your Website, your campaign savvy and the quality of the actions you ask your constituents to take. Email tops the list, followed by your Website, your campaign savvy and the quality of the actions you ask your constituents to take. May 14, 2008 | Kivi Miller Copyright © 2008, Care2.com

Advocacy 28

Advocacy Social Media Online email 28

See3

DECEMBER 12, 2007

Because we believe that increasingly we will be seeing engagement move to these social networking models and away from email. Because email… what’s the technical term?… Junk messages made up an estimated 70 percent of e-mail the year the act was passed, the Barracuda report indicates. … sucks.

Social Media 40

Social Media Somalia Myspace Marketing 40

Care2

JUNE 22, 2007

Just such a place is a webpage or email newsletter. Unfortunately email clients havent caught up with the CSS support people enjoy in their web browser, and so care should be given to ensure the email is readable. White space, even on the most content-rich emails, can keep text areas clean and contained.

Comment 31

Comment Social Media Advocacy email 31

Care2

JUNE 5, 2009

Regardless of whether you believe direct mail is on its way out -- and many smart people seem to disagree with each other on this point – nearly everyone agrees that the role of online giving is only becoming more important over time. Encourage your offline members to donate online so you can capture their email addresses.

Social Media 47

Social Media Online Advocacy Media 47

ASU Lodestar Center

MAY 11, 2011

But, the cards are copyrighted by Gallup. Site Map Accessibility Contact Site Setup RSS Feed Copyright & Trademark Accessibility Privacy Emergency Contact ASU ASU Lodestar Center for Philanthropy & Nonprofit Innovation College of Public Programs | Arizona State University | University Center Mail Code 4120 411 N. Central Ave.

Professional 96

Professional Phoenix Arizona Nonprofit 96

Care2

FEBRUARY 17, 2009

» Tuesday Feb 17 2009 Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising Tuesday, February 17, 2009 at 03:50PM | by Allyson Kapin By: Allyson Kapin , Blogger-In-Chief Direct Mail acquisition is one of the most expensive ways to raise money these days. Direct Mail typically generates a 0.5%

Demographics 45

Demographics Social Media Online Advocacy 45

NTEN

SEPTEMBER 1, 2010

Even if that’s all the information we integrate into our appeals, surely that’s got to do a better job of securing additional support than a crude “Dear Donor” letter or email! Copyright © 2009 by Mal Warwick. And since it’s so simple to gather even more personal information from at least some of our donors, what’s stopping us?

Money 67

Money Fundraising Database Channel 67

ASU Lodestar Center

MAY 24, 2011

May 24, 2011 5:51 PM Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) ShareThis Subscribe via email ASU Lodestar Center Blog: Subscribe to our RSS feed Research Friday RSS feed Comments feed Blog Archive ▼ 2011 (39) ► June (6) Making the Play: Successfully Engaging Youth Withi. Thank you for the post!

Build 84

Build Create Arizona Philanthropy 84

ASU Lodestar Center

APRIL 1, 2011

I like to be informed of what the organization is doing, but I dont want mail solicitations. So, should we send them more e-mails? I had never received one response from an email but yesterday I saw many of those people at our annual festival. Then the light bulb would go off, "oh, I saw your email. More newsletters?

Research 61

Research People Giving Arizona 61

Care2

FEBRUARY 17, 2009

» Tuesday Feb 17 2009 Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising Tuesday, February 17, 2009 at 03:50PM | by Allyson Kapin By: Allyson Kapin , Blogger-In-Chief Direct Mail acquisition is one of the most expensive ways to raise money these days. Direct Mail typically generates a 0.5%

Demographics 34

Demographics Social Media Advocacy Online 34

ASU Lodestar Center

MARCH 16, 2011

April 7, 2011 2:05 PM Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) ShareThis Subscribe via email ASU Lodestar Center Blog: Subscribe to our RSS feed Research Friday RSS feed Comments feed Blog Archive ▼ 2011 (39) ► June (6) Making the Play: Successfully Engaging Youth Withi. Central Ave.

Americorp 86

Americorp Arizona Vietnam Philanthropy 86

Care2

JUNE 16, 2009

» Monday Jun 15 2009 Converting New Activists into Donors Monday, June 15, 2009 at 05:05PM | by Allyson Kapin Last week Frogloop talked with Madeline Stanionis and Jenn Smith of Watershed about their top 5 tips for engaging new activists who recently signed up for a nonprofit’s email list. • Ask early! All rights reserved.

Social Media 34

Social Media Advocacy Donor Online 34

Care2

JANUARY 15, 2009

60) Search « What Makes A Campaign Go Viral? | Main | Care2 Adds Two Experts to Nonprofit Services Team » Wednesday Jan 14 2009 10 Fast Tips to Boost E-newsletter Performance Wednesday, January 14, 2009 at 10:40AM | by Allyson Kapin Let’s face it: People have a love hate relationship with their email. All rights reserved.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Care2

AUGUST 16, 2007

A recent study conducted by Marketing Sherpa on behalf of the National Philanthropic Trusts Breast Cancer 3-Day Walk reports that email is the way to go. The test took two cells of similar prospect groups and sent the control group their standard series of two self-mailers while soliciting the test group with a four-part email series.

Social Media 28

Social Media Advocacy ROI Online 28

ASU Lodestar Center

MAY 6, 2011

May 10, 2011 2:44 AM Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) ShareThis Subscribe via email ASU Lodestar Center Blog: Subscribe to our RSS feed Research Friday RSS feed Comments feed Blog Archive ▼ 2011 (39) ► June (6) Making the Play: Successfully Engaging Youth Withi. Central Ave.

Research 87

Research Fun Arizona Phoenix 87

ASU Lodestar Center

MARCH 22, 2011

March 23, 2011 2:11 PM Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) ShareThis Subscribe via email ASU Lodestar Center Blog: Subscribe to our RSS feed Research Friday RSS feed Comments feed Blog Archive ▼ 2011 (39) ► June (6) Making the Play: Successfully Engaging Youth Withi. Thanks for sharing!

Picture 40

Picture Arizona Americorp Philanthropy 40

ASU Lodestar Center

JUNE 10, 2011

So, you're thinking that these small organizations didn't have to communicate with the IRS for however many years, and the PO box or other mailing address may have changed any number of times. Yeah, seems like I recall reading a quote from the IRS saying that a lot of their mail came back unreturned. Central Ave.

Research 92

Research Arizona Arkansas Phoenix 92

ASU Lodestar Center

JUNE 8, 2011

Site Map Accessibility Contact Site Setup RSS Feed Copyright & Trademark Accessibility Privacy Emergency Contact ASU ASU Lodestar Center for Philanthropy & Nonprofit Innovation College of Public Programs | Arizona State University | University Center Mail Code 4120 411 N. Central Ave.

Generation 80

Generation Arizona Phoenix Philanthropy 80

Care2

JULY 17, 2007

Fine Interview:Social Media Author Allison Fine » Tuesday Jul 17 2007 The Great Debate: DM vs. Online Acquisition Tuesday, July 17, 2007 at 04:10PM | by Karen Taggart As a former direct mail diva, I have a constant debate in my head about which type of donor/member acquisition is "best" – online or direct mail?

Social Media 28

Social Media Online Advocacy Mail 28

ASU Lodestar Center

MAY 27, 2011

Site Map Accessibility Contact Site Setup RSS Feed Copyright & Trademark Accessibility Privacy Emergency Contact ASU ASU Lodestar Center for Philanthropy & Nonprofit Innovation College of Public Programs | Arizona State University | University Center Mail Code 4120 411 N. Central Ave.

Social Media 77

Social Media Research Media Social 77

Care2

JULY 19, 2007

Fine Interview:Social Media Author Allison Fine » Tuesday Jul 17 2007 The Great Debate: DM vs. Online Acquisition Tuesday, July 17, 2007 at 04:10PM | by Karen Taggart As a former direct mail diva, I have a constant debate in my head about which type of donor/member acquisition is "best" – online or direct mail?

Social Media 28

Social Media Online Advocacy Mail 28

Care2

AUGUST 12, 2008

Copyright © 2008, Care2.com 57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 31

Social Media Advocacy Case Study Online 31

ASU Lodestar Center

MARCH 10, 2011

Site Map Accessibility Contact Site Setup RSS Feed Copyright & Trademark Accessibility Privacy Emergency Contact ASU ASU Lodestar Center for Philanthropy & Nonprofit Innovation College of Public Programs | Arizona State University | University Center Mail Code 4120 411 N. Central Ave.

Arizona 40

Arizona Americorp Philanthropy Phoenix 40

ASU Lodestar Center

FEBRUARY 15, 2011

May 3, 2011 10:25 AM Post a Comment Newer Post Home Subscribe to: Post Comments (Atom) ShareThis Subscribe via email ASU Lodestar Center Blog: Subscribe to our RSS feed Research Friday RSS feed Comments feed Blog Archive ▼ 2011 (39) ► June (6) Making the Play: Successfully Engaging Youth Withi. Thanks for infoming me about it.

Arizona 40

Arizona Americorp Philanthropy Phoenix 40

ASU Lodestar Center

JUNE 1, 2011

June 1, 2011 1:28 PM Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) ShareThis Subscribe via email ASU Lodestar Center Blog: Subscribe to our RSS feed Research Friday RSS feed Comments feed Blog Archive ▼ 2011 (39) ▼ June (6) Making the Play: Successfully Engaging Youth Withi. Central Ave.

Organization 86

Organization Arizona Proposal Philanthropy 86

ASU Lodestar Center

APRIL 19, 2011

April 21, 2011 12:13 PM Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) ShareThis Subscribe via email ASU Lodestar Center Blog: Subscribe to our RSS feed Research Friday RSS feed Comments feed Blog Archive ▼ 2011 (39) ► June (6) Making the Play: Successfully Engaging Youth Withi. Central Ave.

Collaboration 67

Collaboration Arizona Texas Philanthropy 67

ASU Lodestar Center

FEBRUARY 17, 2011

The Finalists are: Adoption Coalition of Texas , Austin, Texas Community Voice Mail Federation , Seattle, Washington Feed More, Inc. The winner of the $250,000 prize will be announced in April, and is chosen by a Final Selection Panel of national experts chaired by Sterling Speirn , CEO of the W.K. Kellogg Foundation. Central Ave.

Collaboration 40

Collaboration Arizona Texas Philadelphia 40

Care2

DECEMBER 8, 2008

Converting online supporters and email subscribers into donors and integrating your online and offline fundraising efforts are indispensable. Check It Out Here: [link] It’ll knock your list’s socks off and keep them watching theirinbox for your next email… December 8, 2008 | Tony Camero Copyright © 2008, Care2.com

Social Media 28

Social Media Online Advocacy Case Study 28