Content Creators: A New (Mostly Ignored) Revenue Channel for Social Good
NonProfit PRO
MAY 14, 2024
Content creation is the newest, biggest opportunity for fundraising on the web. Here's how content creators can support your mission.
This site uses cookies to improve your experience. By viewing our content, you are accepting the use of cookies. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country we will assume you are from the United States. View our privacy policy and terms of use.
Association TV
MARCH 16, 2022
If you’ve searched for the secret to creating engaging content, if you’ve googled “how to increase followers” or ever asked the pros how to make great content marketing, then chances are you’ve come across a whole corral of click-worthy advice. This is a great example of what we call a microlearning video. Write short and sweet.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Association TV
MAY 18, 2021
When deciding to incorporate video into your content strategy, most associations approach the idea with a departmental and transactional mindset: Member services needs a member testimonial for a new product offering. Events needs a sizzle reel for the annual conference. Education needs a save-the-date for a seminar they are holding.
Nonprofit Tech for Good
DECEMBER 18, 2023
With a focus on LinkedIn, Facebook, Instagram, and Threads for nonprofits, attendees of this two-hour webinar will learn how to integrate content marketing into their social media strategy and current best practices to increase engagement on social media. Please Note: This webinar will be recorded.
Association TV
DECEMBER 21, 2021
Do you find yourself constantly worrying about how your association is going to pay for the videos you need to engage and inform your members? Unlock profitable content strategy and avoid being cold, like this guy. No, this isn’t some shady video-based, get-rich-quick scheme. Good video programming is a value center.
Association TV
JANUARY 4, 2022
Planning ahead and buying in bulk are two things that meal planning and you, an association looking to maximize your content marketing strategy, have in common. But the concept of meal planning and shopping for groceries is the same as making an awesome content marketing strategy. The menu (content calendar) is already planned.
Association TV
NOVEMBER 30, 2021
Welcome to the land of sponsored content. What is sponsored content? You know what content is? You know what content is? Sponsored content is what happens when those worlds collide like chocolate and peanut butter to make a delicious snack. You have a dedicated audience who look to you for content.
Nonprofit Tech for Good
DECEMBER 18, 2023
With a focus on LinkedIn, Facebook, Instagram, and Threads for nonprofits, attendees of this two-hour webinar will learn how to integrate content marketing into their social media strategy and current best practices to increase engagement on social media. Please Note: This webinar will be recorded.
Nonprofit Tech for Good
FEBRUARY 23, 2021
Presented by: Doug Scott , Founder & CEO of Tectonic Video. Engagement is the key to effective nonprofit videos. Topic we’ll discuss include: Why video engagement is key and how to measure it. Topic we’ll discuss include: Why video engagement is key and how to measure it. Cost: Free.
Association TV
MARCH 16, 2022
If you’ve searched for the secret to creating engaging content, if you’ve googled “how to increase followers” or ever asked the pros how to make great content marketing, then chances are you’ve come across a whole corral of click-worthy advice. This is a great example of what we call a microlearning video. Write short and sweet.
NonProfit PRO
DECEMBER 15, 2021
Host Mark Becker is joined by Joel Resnik, chief revenue officer at Gather Voices, in this episode of The NonProfit Voice Tech Series where they examine the power of video to tell your nonprofit's story, and even how beneficiaries and supporters can assist these efforts through user-generated content.
Nonprofit Tech for Good
JULY 5, 2020
By Doug Scott , the founder of Tectonic Video , a leading video agency for nonprofits. and around the world to create award-winning videos that drive results. Imagine that you’re scrolling through Facebook or Instagram and start watching a video from a nonprofit organization. My team at Tectonic Video wanted to find out.
.orgSource
JANUARY 29, 2022
Today, he discusses what associations should be thinking about when it comes to their overall content strategy – driving content that improves retention, recruitment, and […]. The post Ep 37: Leveraging the Power of Video and Multimedia appeared first on.orgSource.
Nonprofit Tech for Good
JULY 13, 2020
By Moree Lambeth , Senior Content Creator at Water.org. The current social media environment has caused non-profit marketers to re-evaluate their content aware of the acute conversations being had on every channel, at a global level. Water.org’s Senior Content Creator, Moree Lambeth explains.
Byte Technology
NOVEMBER 23, 2019
These pages have “Mixed Content”, which is a page loaded securely via HTTPS, but pulls in elements from a non-secure locations. Pages where all text, images, and video are loaded from a secure HTTPS location will not be affected. Blocked content on your website creates a poor user experience for your site visitors.
The MatrixFiles
SEPTEMBER 27, 2021
We all know that video rules. Check out these amazing video statistics from 2021. . Teri Carden , the conference organizer and CEO of 100Reviews , uses video to promote her meetings and make them feel special. Check out the video promo page. In typical Teri fashion, the video was fun, authentic and super helpful.
Association TV
DECEMBER 21, 2021
Do you find yourself constantly worrying about how your association is going to pay for the videos you need to engage and inform your members? Unlock profitable content strategy and avoid being cold, like this guy. No, this isn’t some shady video-based, get-rich-quick scheme. Good video programming is a value center.
Association TV
JANUARY 4, 2022
Planning ahead and buying in bulk are two things that meal planning and you, an association looking to maximize your content marketing strategy, have in common. But the concept of meal planning and shopping for groceries is the same as making an awesome content marketing strategy. The menu (content calendar) is already planned.
Association TV
FEBRUARY 9, 2021
Studies have shown that people prefer to be marketed to using video content. In fact, 72% of consumers would rather learn about a product by way of video than any other medium ( HubSpot ). As an organization, this is a great opportunity to provide appealing and valuable content that educates and engages your audience.
Association TV
JULY 27, 2021
Hold on, when did websites start using video anyway? The first time a website hosted a video was way back in 1997 on a site called shareyourworld.com (now defunct, so you might end up in a risky site if you try to find it), which was similar to present-day YouTube.
Candid
MARCH 14, 2024
Creating a consistent supply of social media content for a nonprofit is hard. Despite that, we’ve found ways to come up with a lot of content that is engaging, and sometimes even entertaining. This approach also affords you a lot more content to work with. Here are some of the highlights: 1. Alter the tone.
Forum One
MARCH 12, 2024
Here are a few use cases we’ve seen (and used ourselves): Brainstorming content topics. Organizations that engage with the right audiences, at the right times, with the right content, and in the right places enjoy greater loyalty, retention, and positive word of mouth. What should I look out for when using AI?
Candid
JANUARY 24, 2023
By now you’ve probably heard that short-form video on social media is an important tool for reaching new and younger audiences. The results: evaluating the success of our social media video experiment We ran this experiment from September 26 to December 9, 2022, and collected analytics to evaluate its success on December 12, 2022.
CauseVox
JULY 13, 2023
In this webinar we’ll unpack the strategies to achieve better viewer engagement and conversion in videos for digital fundraising. These tangible strategies can be applied to your next DIY/in-house video project or relayed by you to your hired video production company. Case study review of successful video campaigns.
Nimble AMS
MAY 10, 2022
A study conducted by Edelman and Linkedin reported 65% of those surveyed said thought leadership content improved their perception of an organization. Well-researched and thoughtfully written content has the power to build association credibility, organization brand awareness, and even attract new members. .
Nonprofit Tech for Good
DECEMBER 20, 2018
By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Facebook has, for a couple years now, committed to making their platforms “video first.” Consumers ranked video as their favorite form of content from brands.
Byte Technology
NOVEMBER 22, 2019
These pages have “Mixed Content”, which is a page loaded securely via HTTPS, but pulls in elements from a non-secure locations. Pages where all text, images, and video are loaded from a secure HTTPS location will not be affected. Blocked content on your website creates a poor user experience for your site visitors.
Candid
DECEMBER 12, 2022
So, you get to work and land on one text-heavy website and another website with a prominent video that describes a nonprofit’s work, mission, and impact. HubSpot’s recent research helps to answer this question: branded video content is the most memorable. What are nonprofit explainer videos? Get to know your audience.
Bloomerang
APRIL 26, 2023
At the heart of a strong social communications plan is relevant and compelling content. Nonprofits cannot be random with social media content as that will only lead to a very random result. Here are easy-to-implement content ideas to help fill out your social media calendar. Show that you are grateful!
Byte Technology
FEBRUARY 2, 2016
And, according to Bridget Colling, director of content strategy for nonprofit strategist See3, today it’s all about “reaching people where they are, instead of expecting them to come to you.” By having captions, the aim of the video can still be understood by the viewer whether they enable the captions feature or not.
Tech Soup
JANUARY 18, 2023
Investing time into creative content like blogs, videos, images, and animations can help your organization to stand out. You can use these methods to tell your story more effectively, to be discovered on search engines and social media, and to encourage people to engage with your cause.
Nonprofit Tech for Good
JANUARY 17, 2019
A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy. It will help you stay organized by planning your content in advance, without being overwhelmed by last-minute deadlines.
Whole Whale
OCTOBER 26, 2023
Short videos are exploding on platforms like TikTok, YouTube Shorts, and Instagram Reels. But creating a high volume of quality short videos can be time-consuming. In this article, I’ll show you how to use AI and Canva’s bulk create tool to simplify and accelerate your short video production.
TechImpact
JUNE 2, 2014
Between running a nonprofit’s website, blog, and social media, not to mention working in the day to day, jumping into video seems terrifying for a lot of nonprofits. According to Comscore, 85% of people claim they watch videos online, and 39% of people claim they’re more likely to share a video over text based content.
Nonprofit Tech for Good
OCTOBER 17, 2023
Step 1: Create Engaging Content Compelling content is the cornerstone of any successful social media strategy. Visual Content : Visual content, such as images and videos, tends to perform exceptionally well on social media platforms. Invest in creating visually appealing graphics and videos that showcase your work.
Media Cause
FEBRUARY 28, 2022
Here are some options that come top of mind: Social Media: Cons: Generally limited in the amount of content you can fit in a post. Can link to more in-depth content. Can push to more in-depth content. Endless ways to communicate through text, graphics, videos, or even web-specific features that surprise and delight the viewer.
TechImpact
JULY 18, 2014
Whether it be through well written content, deeply researched infographics presented in a visually stimulating way, a video, social media, or even a meme. If the title didn’t already give it away, it’s videos. Did you know that over 100 million people watch videos online each day. Image courtesy of SocialFish.
Nonprofit Tech for Good
JANUARY 28, 2014
Nonprofits that do not create a lot of their own video content can still have an engaging YouTube Channel by curating videos relevant to your nonprofit’s mission and programs. Just because your nonprofit didn’t create a video doesn’t mean you can’t feature it on your channel.
Association TV
JUNE 1, 2021
Magazines were the primary vehicle for association content up until about 20 years ago, but readership has been in steady decline for the last two decades. Millennials and younger people who are now joining associations, demand access to their content digitally, in bite-size pieces and preferably in video format.
NonProfit PRO
JUNE 27, 2023
Connected TV is a growing form of advertising for nonprofits that encompasses a variety of long-form video content played when you watch content through streaming providers. Let’s dive into the marketing funnel to learn how to drive donor awareness, engagement, and conversions using CTV.
TechImpact
OCTOBER 2, 2014
And more specifically, to social media and content marketing. But, a lot of nonprofits have had a difficult optimizing their content marketing efforts, and struggled to see the benefits. Here are 5 facts about content marketing your nonprofit needs to know in order to take its social media marketing campaigns to the next level in 2015.
AccelEvents
JANUARY 28, 2021
When planning your virtual event, you have to make production decisions that include choosing the best way to stream your content. With any virtual event, you need a plan for video content. But how do you decide on live streaming or pre-recorded content? But how do you decide on live streaming or pre-recorded content?
Neon CRM
JANUARY 25, 2024
In this article, you’ll find four tips to keep in mind when building your newsletter and 14 ideas for your newsletter’s content. Consider Your Audience The key to creating a member newsletter that people keep opening and reading is to offer content that’s beneficial to them in some way. Let’s get started!
Expert insights. Personalized for you.
We have resent the email to
Are you sure you want to cancel your subscriptions?
Let's personalize your content