Association Analytics

MARCH 1, 2023

Let’s take a look at a few ways you can shift challenges into opportunities, keep your association top of mind, and maintain your revenue stream in 2023. With this new virtual-only audience segment, they launched a new online course that resulted in nearly $300,000 of additional revenue. Read more about their story.

Associations 320

Associations Product Virtual Survey 320

Nonprofit Tech for Good

NOVEMBER 22, 2021

This is a smart option if your communities engage primarily on these platforms because you can launch it fast and you have built-in audiences of people who already have shown an affinity for your brand and your mission. You know your audience best. For example, Heal the Bay : Create a custom Collection for your communities.

Facebook 258

Facebook Los Angeles Online Effective 258

Nonprofits Source

MAY 15, 2024

This includes time spent scrolling through social media, checking emails, watching shows and movies on streaming services, and more. Understand your target audience Your small business likely doesn’t have the seemingly endless budgets and robust marketing departments that large corporations do. Create customer personas.

Map 52

Map Digital Business Marketing 52

.orgSource

FEBRUARY 12, 2024

They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. Using data to upsell and cross-promote products and services, both groups can support increased revenue streams. When strategy doesn’t filter through departments, communications lose that impact.

Collaboration 221

Collaboration Marketing Integration Trend 221

Greater Giving

SEPTEMBER 9, 2021

The development team learned and grew a lot over the last year, and now they’ve done it again: their second virtual event, the 2021 Reflection Benefit, was a week-long festival of activities that inspired incredible generosity and reached new audiences everywhere. Nearly 600 people (300 households) watched their live stream.

Virtual 98

Virtual North America Stream Oregon 98

Bloomerang

JUNE 5, 2024

Hosting an auction gives your nonprofit the chance to connect with a new audience of potential donors, especially if your event offers multiple forms of entertainment. Do you only need a simple, one-angle video stream, or are you opting for a system of cameras streaming from different angles for a dynamic, in-the-room experience?

Hosting 93

Hosting Sponsor Software Stream 93

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2017

This past month I’ve done several workshops where I experimented with different audience online interaction tools to engage people in the room as well as a remote audience tuning in through a live video stream. I did not have a remote audience. Conference. I pulled up the page on my mobile phone. Stay tuned.

Interaction 81

Interaction Audience Poll Tools 81

sgEngage

SEPTEMBER 11, 2023

Adding a golf tournament to your fundraising event roster is a win-win for your nonprofit and your donors—your nonprofit adds a reliable income stream and your donors get to support your mission through a fun activity. Leverage digital channels. Alternatively, you could ask it to brainstorm outreach channels and digital campaign ideas.

Charity 82

Charity Create Sponsor Sample 82

Greater Giving

MAY 11, 2023

Choose a Prize for Your Opportunity Drawing To attract participants and maximize ticket sales, choose prizes that are highly desirable and relevant to your audience. Set the Ticket Price Set a ticket price that is reasonable and affordable for your audience while also ensuring you can reach your fundraising goal.

Raise 72

Raise Sponsor Social Media Law 72

AccelEvents

JANUARY 30, 2022

For example, you’ll want a set marketing budget , you’ll identify the channels through which you can market, how much staff or personnel you have to help you, and how early you will be promoting the event. These events can have pre-recorded or live sessions and come with several benefits, like reaching a wider audience than in-person events.

Marketing 98

Marketing Create Virtual Map 98

Saleforce Nonprofit

APRIL 6, 2022

Through CRM platforms , data provided a means to channel donor generosity, drive journeys, and manage the influx of donations to empower scale and growth of nonprofit income. Nonprofits can’t take their foot off the pedal, and must continue to diversify income streams to meet donors where they are. Evolution or Revolution?

Change 75

Change Marketing Fundraising Stream 75

.orgSource

MAY 15, 2023

They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. Using data to upsell and cross-promote products and services, both groups can support increased revenue streams. When strategy doesn’t filter through departments, communications lose that impact.

Collaboration 221

Collaboration Marketing Team Integration 221

Allegiance Group

APRIL 15, 2024

Then, once you understand your audience members and which strategies resonate with them, you can build a strategy. Plus, you’ll need to adjust it often to ensure you adapt to changing audiences and preferences. Create audience personas based on shared characteristics such as age, interests, and communication preferences.

Fund 52

Fund Donor Strategy Search 52

Greater Giving

MAY 25, 2022

From board members to newsletter subscribers to volunteers to former donors, your database contains a heterogeneous audience with different interests and needs. You’ll quickly learn that you likely have more than one audience and must address their specific needs with targeted marketing that adjusts for both content and channel.

ROI 81

ROI Marketing Strategy Sponsor 81

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2011

How can we integrate content sharing and audience interaction in the right balance to unleash pearls of wisdom from both audience and the experts on the stage? How can create a back channel or other social media tools that can engage people in the room, but also around the world with an interest in the topic?

Facilitation 98

Facilitation Channel Social Media Global 98

Top Nonprofits

NOVEMBER 9, 2021

Your marketing specialists get the word out about your gala to your supporters through email, social media, direct mail, and any other communication channels your nonprofit uses. Multi-channel marketing allows your nonprofit to reach more supporters by expanding your overall communication channels. Live-streaming functionality.

Virtual 105

Virtual Nonprofit Stream Channel 105

AccelEvents

SEPTEMBER 8, 2020

With the right digital marketing campaign and the proper automated tools, your virtual event could see a lot of attendance, while promoting audience engagement, authority, and longevity. . Instead, opt for marketing campaigns that will put your event in front of the right audience in an exciting way. Sponsorship of another conference.

Virtual 95

Virtual Marketing Guide Stream 95

Connection Cafe

JUNE 27, 2017

There’s a lot of talk about the ways nonprofits can use Facebook to raise money — live streaming fundraising events, breaking news, impact stories, and more, directly from their Facebook Page. Facebook’s live streaming platform is empowering nonprofits to quickly engage supporters around the causes that matter most to them.

Stream 42

Stream San Diego Facebook Raise 42

Greater Giving

JANUARY 4, 2024

It empowers individuals to be part of something greater than themselves, channeling their collective energy towards positive change. It’s a platform to share your story and connect with a broader audience. Diversifying Revenue Streams Relying solely on grants or individual donations can be risky.

Donation 52

Donation Change Giving Empowerment 52

Media Cause

OCTOBER 7, 2021

Amidst the constant stream of news updates, social media advocacy campaigns offer people a relevant way to make a difference on the issues they care about. While the massive spending bill includes numerous economic initiatives, NRDC makes it easy for audiences to understand the importance of the bill by focusing on these specific issues.

Social Media 102

Social Media Advocacy Campaign Create 102

AccelEvents

NOVEMBER 27, 2020

Medical innovation and B2B sales may be a little more pressing these days and the medical industry needs to rely on tried and true channels like hosting trade shows or a medical device exhibition to show off new medical technologies, medical innovations, and engineering advancements. . Video streaming (live, pre-recorded).

Industry 98

Industry Virtual Stream Hosting 98

AccelEvents

AUGUST 10, 2021

One challenge that event planners are anticipating is audience interactions. Hybrid events involve in-person audiences with the live event portion and then remote attendees participating through the virtual event platform. . However, it can be difficult to tailor the event to both virtual and in-person audiences. .

Interaction 94

Interaction Virtual Audience Classes 94

Allegiance Group

MAY 16, 2024

In addition, fundraisers continue to be more mindful about reaching out to diverse audiences. By using inclusive creative materials and expanding communication channels, they’ve been able to draw more new donors to their organizations. Go beyond that audience in demographics, age, and everything else.

Trend 52

Trend Podcast Retention Nonprofit 52

DNL OmniMedia

APRIL 26, 2024

From email to your website , your nonprofit’s digital presence spans multiple communication channels, each with its own unwritten rules for success. Managing several of these channels can easily monopolize your marketing team’s time and resources. Influencer marketing. Also ensure that your web design is optimized for mobile devices.

Digital 52

Digital Google Grant Social Media 52

M+R

FEBRUARY 5, 2021

And so, too often, the magic of mid-level giving is lost, especially in digital channels. One of the most astonishing things we’ve found in our digital marketing to these high-value audiences is that just a very small lift in performance among them can yield significant increases in revenue. How large is the potential audience?

America 105

America Digital Audience Channel 105

Media Cause

JUNE 22, 2021

We helped Pathfinder leverage advocacy to great effect, connecting their audience to issues that resonate — and driving considerable growth in their individual giving program. Just consider a recent Pathfinder campaign in which we asked their audience to take an advocacy action for International Women’s Day. Action Center.

Advocacy 101

Advocacy Digital Fundraising Global 101

Saleforce Nonprofit

FEBRUARY 11, 2022

Organizations can use a donation form on their website or social media channels to solicit donations from anywhere in the world. Organizations can use a donation form on their website or social media channels to solicit donations from anywhere in the world. If your audience is on social media (and let’s be real, who isn’t?)

Online 103

Online Tips Fundraising Nonprofit 103

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 24, 2014

This post covers the benefits and provides some ways to effectively cultivate thought leadership through social channels. For your organization, a leadership profile online for your executive director can help your organization reach a different audience that may not already be following your brand. Managing Boundaries on Social.

Social Media 134

Social Media Leadership Media Social 134

AccelEvents

JULY 26, 2021

By integrating your event marketing strategy with a content marketing strategy, you can effectively promote your online event, grow your content backlog, and improve audience engagement. . If you produce no content other than what is shown at your digital event, your audience might be a little wary at first. Content Curation.

Content 98

Content Phase Map Audience 98

sgEngage

MARCH 4, 2022

Since 2018, website donations have increased by 10%, beating out every other donation channel. . Social media and text donations saw the highest increase of usage in 2021 out of any other donation channel, showing that engagement from mobile devices should be a top priority. . Connect your event to a larger social audience. .

Studies 86

Studies Experiment Giving Generation 86

Candid

AUGUST 2, 2022

Use multiple communication channels to get the word out about your fundraiser. Social media is a great way to reach people far and wide, but be sure to tailor your marketing strategy to your target audience. For example, you can pair a virtual walk-a-thon event with a crowdfunding or peer-to-peer campaign. . Create a marketing plan.

Lesson 113

Lesson Learning Nonprofit Paypal 113

Achieve

JANUARY 18, 2023

Live-streaming tools. With a bigger audience, you can effectively raise more money, raise awareness for your cause, and create a united push toward reaching your goals. Use this opportunity to tap into a new audience of potential supporters and to rally support around your mission, boosting donations in the process. .

Virtual 97

Virtual Fundraising Nonprofit Hosting 97

Saleforce Nonprofit

AUGUST 12, 2021

Giving Tuesday — now a primarily digital-first giving movement — is a great opportunity for nonprofits to engage with current and new supporters using a multi-channel digital marketing mix. Giving Tuesday is a great opportunity for nonprofits to engage with current and new supporters using a multi-channel digital marketing mix.

Giving 112

Giving Tips Game Digital 112

Nonprofit Tech for Good

NOVEMBER 13, 2015

Nonprofit Tech for Good experimented with Periscope for live streaming for the first time during the 2015 Independent Sector Conference. Streaming from events is an obvious fit for Periscope, but site visits and interviews with communities served, that’s where the real power of Periscope will unfold. Our Periscope use was basic.

Report 100

Report Stream Interview Social Media 100

CauseVox

JUNE 9, 2021

If your audience is one that responds more positively to social media, then you might want to try a social media sharing blitz. Choose a day and actively encourage donations and sharing through all your social media channels, such as Twitter, Facebook, Instagram, LinkedIn, and Snapchat. Live-Streaming. Recurring Giving Blitz.

Ideas 98

Ideas Online Fundraising Charity 98

AccelEvents

OCTOBER 28, 2020

A hybrid event combines a live event with a virtual one by including digital elements and a remote audience. Including a remote audience allows event planners and organizers to minimize in-person attendees in line with local guidelines without sacrificing ticket sales and revenues. . Leverage Speakers and Exhibitors.

Marketing 94

Marketing Registration Virtual Audience 94

AccelEvents

JULY 6, 2021

the audience size . the targeted audience, and the event’s purpose. . And in most cases, software integrations will include : accounting software, CRM platform, mail marketing platforms, and live streaming capabilities. Post-event planning can be used as an effective way to connect with audience members following an event.

Guide 95

Guide Virtual Registration Integration 95