Media Cause

JUNE 1, 2024

Fostering Authentic Relationships With and Amongst Your Audience Digital advocacy is critical to moving missions forward, creating systemic change, educating your base, and mobilizing leaders who are loyal to your organization and committed to the larger movement in which you operate. This is especially true during an election year.

Advocacy 59

Advocacy Digital Campaign Build 59

Association Analytics

JULY 20, 2021

We’ve all heard the catchphrase, “ if we build it, they will come. ” While usage is a great data point to evaluate your product’s success, there’s so much more to consider when weighing the options to build an in-house solution or use an off-the-shelf product. You need to have the right talent for a technical build.

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Software Build Analytics Associations 321

Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. In this environment, building a community of loyal advocates for your cause is more important than ever before. Meanwhile, building an organic community is like backpacking through that new country.

Social Media 238

Social Media Organization Media Fundraising 238

M+R

AUGUST 14, 2023

Focused on audience and message research, M+R’s Gwen McGarry will moderate a panel featuring smart colleagues Nehal Mahmoud, Amanda Person, and Laurin Gonzalez as they share super interesting and useful findings from all kinds of usability, creative, survey, and focus group research over the last year or so! Read time: 3 minutes ICYMI!

Audience 52

Audience Research Free Test 52

Media Cause

APRIL 15, 2024

The good news is that you likely already use at least one marketing tool, meaning you are well on your way to building a MarTech stack. Explore the steps below to learn how to build a MarTech stack and how your team can use those tools. In this way, the MarTech stack also helps shape part of the user’s journey.

Build 59

Build Map Platform Integration 59

Tech Soup

FEBRUARY 8, 2022

Podcasts can maintain an audience's attention over time and build intimacy between host and listener, both of which help nonprofits nurture relationships with prospective supporters. Podcasting is gaining strength as a channel for nonprofits to reach existing and new audiences.

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Podcast Help Organization Nonprofit 105

Top Nonprofits

FEBRUARY 16, 2022

Your nonprofit pursues a worthwhile mission, and as a marketing professional, it’s up to you to find the unique channels and messages that help current and potential supporters see that. Otherwise, they might take their support to a different organization that better communicates its purpose and inspires its audience to take action.

Audience 98

Audience Marketing Nonprofit Search 98

NonProfit Hub

JULY 13, 2021

How can your nonprofit organization increase its audience growth? To help organizations grow their audience—and also their returns and impact—I created an approach to communication development based on a system I’ve labeled IDEAS. When maximizing audience growth, an aimless attempt rarely works. Examples: Holistic care?

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Audience Phase Nonprofit Mind 79

Forum One

MARCH 23, 2021

So, how do we help our audiences find the information they need? Before identifying which menu approach is appropriate, make sure your team is aligned on overall goals, audiences, and content needs. Audiences: Which audience groups are you prioritizing? Remember: you are not your audience.

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Audience Design Help Structure 46

Candid

SEPTEMBER 27, 2023

We’ve curated a nonprofit reading list to help your organization make the most out of this charitable time of year. These nonprofit books provide sample messaging and practical guidance to help you write appeals that resonate with your donors and compel them to support your organization. So is almost every other nonprofit.

Free 117

Free Help Fundraising Storytelling 117

Bloomerang

SEPTEMBER 20, 2023

Your fundraising software should allow you to build a custom donation page that encourages people to complete the donation process and is easy for your donors to use. Here are some best practices to keep in mind when building an effective nonprofit donation page. Best practices for building an effective nonprofit donation page 1.

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Effective Donation Practice Build 88

Media Cause

FEBRUARY 21, 2024

Whether you’re working to end sexual violence or advocating for unhoused residents, the first building block of a successful digital advocacy campaign begins with telling an impactful story. #1. Once you’ve identified your organization’s “why”, you can create an even more compelling story for your audience. #2.

Advocacy 52

Advocacy Digital Campaign San Francisco 52

Forum One

AUGUST 19, 2021

How can you understand how your audience perceives a digital tool, an online experience, or the world more broadly? The most common approaches are through two research approaches: audience research and usability testing. This is where audience research comes in. Audience research: Forming an understanding.

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Test Audience Research Interview 83

Nonprofit Tech for Good

OCTOBER 17, 2023

It not only helps raise awareness about your cause but also enables you to connect with a wider audience and attract potential donors and volunteers. Regular updates keep your audience engaged and informed about your activities. Build Relationships : Approach influencers with sincerity and a genuine interest in collaboration.

Social Media 324

Social Media Media Social Influence 324

Achieve

AUGUST 25, 2022

build effective presentation skills. Public speaking and presentation skills can help you craft better written and verbal communications, whether you’re engaging with your team internally or connecting with an external audience. . Define your audience, develop your main point and hook, and plan a memorable conclusion. .

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Skills Public Help Grant 96

Media Cause

JANUARY 18, 2022

While many nonprofits use these targeting criteria for good, unfortunately, some organizations and for-profits have used these targeting capabilities to target marginalized groups and exploit specific audiences. . Focus on Owned Audiences. The good news is that targeting owned audiences won’t be impacted. Get In Market Now.

Audience 52

Audience Facebook Change Test 52

M+R

JANUARY 24, 2022

ICYMI: We released a guide to help nonprofits develop creative that reaches your goals while living your values. But here’s the thing: The audience for a piece of creative must believe the content is relevant to them, or they will ignore it. Other times, relevance is not about the ways an audience is directly impacted.

Effective 93

Effective Rhode Island Build Demographics 93

Achieve

MAY 10, 2021

. - Spreading the word far and wide to secure the smaller donations that will help you exceed your goal. At each of these phases, understanding exactly who your audience is and how you should connect with them will be essential, especially after a year of pandemic challenges and distractions. Post-Campaign Activities. As discussed in.

Audience 83

Audience Campaign Phase Virtual 83

Association Analytics

FEBRUARY 20, 2024

Step 1: Build the top of your funnel SImply put, building the top of the funnel means participating in activities designed to create awareness about your association. So how can you build the top of your membership sales funnel? Don’t discount thought leadership for the top of funnel audiences.

Create 169

Create Strategy Associations Registration 169

Nonprofit Tech for Good

SEPTEMBER 5, 2023

This framework provides a holistic approach, encompassing various dimensions of a digital strategy, including audience engagement, content creation, and impact measurement. For instance, if audience engagement is a priority, prompts related to chatbot interactions and personalized messaging are key. Output as a table.”

Digital 292

Digital Strategy Guide Create 292

Media Cause

OCTOBER 13, 2021

It might surprise you, but as Media Cause’s Director of Advocacy, I’m on board with a fundraising-centric approach to nonprofit strategy and journey building. And all mobilization programs have an important part to play in building up that bottom line, even if they aren’t directly responsible for fundraising goals.

Audience 52

Audience Integration Advocacy Phase 52

Bloomerang

DECEMBER 6, 2021

Good communication is the key to being an effective fundraiser, building strong relationships, leading well, and serving the people you’re working to help. Stories help embed a message into context and, often, entertainment. Stories help embed a message into context and, often, entertainment. I have good news!

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Storytelling Develop Strategy Help 109

Nonprofits Source

JUNE 22, 2023

To run a successful nonprofit organization, you need to convince people to support you and help you raise funds to further your cause. By using narrative and storytelling techniques, you’ll be able to communicate your nonprofit’s mission and impact while building stronger emotional connections with your audience.

Story 59

Story Build Storytelling Images 59

Bloomerang

DECEMBER 21, 2021

In part one of this series, I talked about figuring out your goals and objectives, developing your brand and tone, and choosing your audience. In part two, I touched on the storytelling elements that will inspire your audience and encourage them to take a desired action. . Determine the best medium through which to tell your story. .

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Storytelling Help Measure Audience 115

Neon CRM

MAY 26, 2023

When you build your strategies around community, personalization, adaptability, and automation, you can create a campaign that resonates with your constituents. In three simple, frequently updated stats it tells every visitor what it’s doing, who it’s helping, and where it’s helping right now.

Campaign 95

Campaign Marketing Ideas Help 95

Achieve

AUGUST 12, 2021

The real power behind appealing to this age group with your peer-to-peer fundraisers lies in the fact that they’re tech-savvy, have connections with like-minded individuals, and are willing to put in the work to help worthy causes succeed. . Build a strong narrative. a thorough fundraising strategy. rooted in proven best practices.

Audience 82

Audience Tips Fundraising Social Media 82

sgEngage

MARCH 18, 2022

Komen partnered with GoodUnited, a provider of social fundraising solutions, to create new, innovative peer-to-peer fundraising challenges and custom, conversational messaging sequences that both raised revenue and built Komen’s relationships with a new audience. These tips will all help them successfully complete the challenge. .

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Audience Facebook Challenge Group 88

Get Fully Funded

NOVEMBER 9, 2023

It can easily be an overwhelming or off-putting prospect if you don’t put in the effort to inform your donors, build trust, and foster engagement with your planned giving program over time. You can’t build trust in a new program if you can’t speak to it effectively. Instead, keep the focus on legacy-building. Avoid jargon.

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Program Build Giving Gift 52

Greater Giving

FEBRUARY 16, 2023

The Camp Rosenbaum Fund included a virtual audience in their live event for this one important reason. An event with a virtual audience option means that people you want to reach, no matter where they are, can participate. In fundraising, not all the costs or benefits come in the form of dollars.

Audience 52

Audience Virtual Benefit Sponsor 52

sgEngage

MAY 12, 2023

Creating friendly competition helps to immerse your remote guests into your event and encourage them to bid. Your database will be useful at each step of the fundraising process: Before your virtual auction , use your CRM to help guide the planning process. Gamification.

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Virtual Build Stream Software 70

Nonprofit Tech for Good

APRIL 20, 2020

By Dana Bakich , founder and CEO of Positive Equation – a digital consultancy focused on equipping nonprofits with the tools and resources to build impactful digital strategies. For the example below, we’ll be building out a sample Facebook Live co-branded series. Phase 1: Identify Your Audience, Partner(s) & Content.

Raise 325

Raise Fund Phase Audience 325

Bloomerang

DECEMBER 14, 2021

In part two of this series on the skills you need to be a great nonprofit storyteller, I talk about how to engage your audience emotionally through creative storytelling. In the first part of this series, I talked about why you need to define your goals, your brand and voice, and your audience before crafting your story.

Storytelling 104

Storytelling Skills Develop Help 104

M+R

MARCH 19, 2021

Sometimes, nonprofits build out a set of personas and plan journeys for them. It can also lead to an emphasis on whiter, wealthier audience segments, which does not help build a fundraising program grounded in values of equity and inclusion.

Audience 64

Audience Data Profile Demographics 64

Nonprofits Source

NOVEMBER 7, 2023

Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. Understand your audience As the old saying goes, you can’t be all things to all people. The content you post should be crafted with your platform and audience in mind.

Social Media 52

Social Media Media Build Social 52

DNL OmniMedia

APRIL 23, 2024

Specifically, we’ll cover: 6 Benefits of Blackbaud for Nonprofits Working With a Blackbaud Support Consultant Blackbaud Support Resources Your Blackbaud solutions hold the potential to help your nonprofit move its mission forward in significant ways, but you’ll be hard-pressed to do so if you’re stuck struggling to use your tools properly.

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Blackbaud Support Guide Help 52

Forum One

FEBRUARY 1, 2022

Three recent examples from Forum One’s work with mission-driven organizations show how centering online community engagement allows direct service to key constituencies and builds upon what digital tools can deliver. These experiences offer lessons for organizations of any size to re-imagine what it means to build community online.

Build 68

Build Community Experiment Las Vegas 68

Candid

OCTOBER 24, 2023

Social media is an important part of this plan and can help drive donations. Remind your audience why they love your cause and your organization. This is a great way to get some easy content ready to share, while also reminding your audience of the amazing things you’ve done over the last year. Just make sure you get permission!

Social Media 57

Social Media Build Media Giving 57