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Level Up Your Marketing with Analytics

Association Analytics

In this blog, we share tips on how to take your marketing to the next level with the help of analytics. By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when. Easy Access to All Data.

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Maximizing Nonprofit Fundraising with Google Analytics 4

Allegiance Group

Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). What Is Google Analytics 4? But what Google Analytics — and GA4 in particular — brings to the table is an extra layer of information. You’ll be pulling in rich data in no time!

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Study the Data, But Eat the Cake—Put the Human Factor Forward

.orgSource

Dig Deeper and See Farther You may wonder how AI-driven analytics differ from the queries, dashboards, and statistical packages that have been around for some time now. Traditional analytics is like using a microscope to explore a limited area of information; whereas adding AI provides a satellite image of an entire data landscape.

Data 221
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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Association Analytics also hosts a webinar series, Navigating the Member Journey Using Data, to helpassociations better understand how their data can help transform their association. As you’re planning out potential customer journeys to membership, keep in mind that it should be a process full of give and take interactions.

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#AI4Good: Augmenting Human Interaction

Beth's Blog: How Nonprofits Can Use Social Media

When we think about applying AI to philanthropy and fundraising, we have to ask this question: What data-based analytical tasks are not yet automated or could be done on a larger scale and that would free up time for the nonprofit staff to focus on the human interaction with the donor? There are two sides of the design process.

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Once the team aggregated the data and they were able to form a hypothesis, test it and confirm a need. In order to track trends year-over-year, IAEE will repeat many of the same questions, adding in three or four additional questions about programs or services the team is testing.

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Solutions Day 2023—Beyond Answers to Insight

.orgSource

We couldn’t have guessed that the pandemic would give our recommendations a test drive so quickly. Discover how the American Society for Neuroradiology (ASNR) utilizes Attendee Interactive to streamline abstract submission and review, create agendas, build sessions, manage speakers, and more. leadership. But Industry 4.0

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