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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

Especially in associations, analytics can provide invaluable insights, guiding strategies and shaping outcomes. However, the hurdle remains: how do you convince the powers-that-be to earmark a slice of the budget for analytics? The apprehension to adopt a new system or modify a current one is real.

Analytics 169
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4 Ways to Expand the Value of Your AMS with Analytics

Association Analytics

Your AMS focuses more on current and past data, however with analytics, you can use this data, and data from your other source systems, to be more forward-thinking. Using data from your AMS, analytics will help you answer these more complex questions. Why analytics? People often confuse reporting and analytics.

Analytics 169
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Level Up Your Marketing with Analytics

Association Analytics

In this blog, we share tips on how to take your marketing to the next level with the help of analytics. Association Analytics Tip: Always be deliberate in the data you ask for! Integrated data will help you better segment and build personas that are unique to your association. How many is your association using consistently?

Analytics 169
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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

Conversion Tracking for the Google Grant is made possible by two free tools for nonprofits: Google Analytics and Google Tag Manager. The first step in the process is to make sure that you have Google Analytics and Google Tag Manager installed on your website. . We want to make sure that Google Analytics is linked to Google Ads.

Google 294
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Integration: The Ultimate Solution for Nonprofit Data Silos

sgEngage

Let’s take a look at how these organizations and other nonprofits can overcome data silos with integration. Healthcare Data Silos Healthcare data silos, or divisions within the healthcare data system, are due to hundreds of applications running at once. Use analytics tools to surface new patient insights.

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Your AMS Wasn’t Designed For That

Association Analytics

One of those things is aggregating all the data from your other core systems (e.g. LMS, Events, Marketing Automation, Community) to provide analytical insights that can drive strategic priorities like member engagement, non-dues revenue and member retention. The initial integration cost is often expensive. A Better Approach.

Design 169
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Export Your Universal Analytics Data Before It’s Too Late

Forum One

Just as you’ve finally settled into the shift from Universal Analytics (UA) to Google Analytics 4 (GA4) and started to get a handle on its new metrics, Google has yet another deadline for organizations to meet. On July 1, 2024, Google will permanently remove access to all Universal Analytics data.