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Maximizing Nonprofit Fundraising with Google Analytics 4

Allegiance Group

Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). What Is Google Analytics 4? But what Google Analytics — and GA4 in particular — brings to the table is an extra layer of information. Where did the donor come from?

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Supercharge Your Intern Program: 18 Proven Assignment Ideas Across Marketing, Data, & More

Whole Whale

This book draws on case studies from Donor’s Choose, DoSomething.org, Idealist.org, Move For Hunger, Women Deliver, The USO and decades of experience of running internship programs. Have your interns take the Whole Whale Be Your Own Social Media Guru course to better understand the theory and analytics behind major platforms.

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Maximize Monthly Giving with Nonprofit Data Analytics

Pamela Grow

To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. Your data can reveal hints about donors’ giving preferences, giving capacity, willingness to give, and the reasons why they support your cause. Understand donors’ giving behaviors.

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Reach Full Funding Potential: 6 Donor Acquisition Strategies

Allegiance Group

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. Learn More!

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Digital Donor Acquisition Strategy Best Practices

Allegiance Group

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Use paid media to target your ideal donor.

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The Ultimate Guide to Accounting Software for Nonprofits

Nonprofit Tech for Good

Keep reading this Ultimate Guide to Accounting Software for Nonprofits to learn what makes accounting for nonprofits unique and get tips on choosing the best accounting software for your organization. Unlike a business’s revenue, these assets either have donor restrictions or are considered unrestricted funds.

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990 Forms: Learn the Differences for Your Nonprofit

Achieve

Between the dozens of responsibilities that crop up within the course of running a nonprofit organization—from cultivating donors to event planning—filing tax returns probably isn’t at the top of your list of priorities. Tips to Keep in Mind for Filing Form 990. Tips to Keep in Mind for Filing Form 990. We’ll explore: .