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Top 10 Reasons to Have a Strategic Marketing Plan

Byte Technology

After completing your marketing analysis, it should be clear what your best channels are and who your current customer is. This is something you wouldn’t have paid much attention to without an analysis shining a light on it. Those written goals will serve as an overview map for you and your leadership team. Need help with that?

Marketing 246
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Can Social Network Analysis Improve Your Social Media Strategy?

Beth's Blog: How Nonprofits Can Use Social Media

One of the topics was “How to understand social networks through social network analysis and mapping techniques.&# I thought I’d expand on it here. The definition of links or how you’re connected is defined however you want in social network analysis. When you map your network, it tells you a story.

Analysis 104
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Can Social Network Analysis Help You Improve Your Social Media Strategy?

Beth's Blog: How Nonprofits Can Use Social Media

2009 - Connected Action - Marc Smith - Social Media Network Analysis View more presentations from Marc Smith. In our book, The Networked Nonprofit , co-authored with Allison Fine, we provide an overview of mapping your social network in Twitter and other sites using some of the social network analysis tools available. .

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Beyond the Pie Chart: Maps

Tech Soup

Charts and graphs are useful, but when you have any kind of location data — whether it's postal codes, state abbreviations, country names, or your own custom geocoding — you've got to see your data on a map. You wouldn't leave home to find a new restaurant without a map (or a GPS anyway), would you?

Chart 36
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Collecting data during a humanitarian crisis

Candid

With breaking news, it takes time for the full picture to emerge. To help the sector understand the emerging funding picture, Candid prioritizes collecting current, “real-time” data. This data is then made available in Candid’s Foundation Directory and Foundation Maps , as well as for use in research. foundations’ giving.

Data 98
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Data as Decision in Grantmaking

sgEngage

Datamaking can enhance capacity building efforts through group questioning and analysis. Visualizing Where Meaning Making Can Happen “Mapping” activities are often the starting point of identifying data collection opportunities. For datamaking, visuals like charts, diagrams, or maps are important for more than data collection.

Data 103
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Which Social Networking Analysis Term Best Describes Virgin America?

Beth's Blog: How Nonprofits Can Use Social Media

I've been in Washington, DC for the Network Effectiveness and Social Media Strategy Map working session for Packard Foundation Grantees convened by Monitor Institute. This is a post to help me identify what I don't know about social network analysis and mapping tools with the hope that you'll fill in the gaps in the comments.