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How Successful Nonprofits Invest, and Reinvest, in their Online Presence

Nonprofit Tech for Good

In 2017, Race Forward merged with the Center for Social Inclusion to become the nation’s largest research, advocacy and services organization devoted to racial justice. Do you use analytics, surveys, testing, interviews? Organizations are always changing. Speaking of metrics, how do you measure your nonprofit site’s performance?

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Nonprofit Market Research: What It Is & How To Get Started

DNL OmniMedia

When you have a strong grasp of your audience’s motivations, you can increase donations, volunteer hours, advocacy actions, and the overall public opinion of your nonprofit. Where would you like to test your hypotheses against actual research? Step 3: Design your market research survey. Designing Your Survey Method.

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Social Media with M+R: How to Measure the Metrics that Matter

EveryAction

Amy recommends testing different types of posts (a bold graphical image with copy vs a link with preview image + short description, for example) to determine which ones resonate most with your audience and produce the results you're hoping for.

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?3 Reasons to Integrate Your Organization’s Systems

Saleforce Nonprofit

By: Stu Manewith, Director of Thought Leadership and Advocacy at Omatic Software. According to Salesforce.org’s Nonprofit Trends Report (3rd Edition), 71% of organizations surveyed had to accelerate their move to digital programs or events last year due to the pandemic. Director of Thought Leadership and Advocacy at Omatic Software.

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Engage, request, repeat: The proven formula for retaining donors

Candid

This will help you build strong, genuine supporter relationships that stand the test of time. . Invite donors to participate in peer-to-peer fundraising initiatives , volunteer opportunities, advocacy campaigns, and other activities. The donor retention formula. Offering multiple ways to get involved.

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Case Study: M+R Walks Us Through Testing an Email Fundraising Campaign from Oxfam America

NTEN

Then we planned a series of tests to evaluate everything from our messaging to nuts-and- bolts fundraising tactics. Here is a closer look at how we tested: Should we frame our issue in a positive or negative light? In 2010, we started preparing months in advance for end-of-year fundraising. Will a video boost the response rate?

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Nonprofit Membership Models: The What, Why, and How

Neon CRM

Surveys: If you could meet with all of your current supporters or members, what would you ask them? Send a survey with a few questions to that effect, such as: Which membership benefits appeal to you the most? Smooth and easy” can be subjective—ask a few people to test the process.) Next: Test, test, and test some more.

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