Social Media and Nonprofits: The Line Between NGTD and ROI
Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 10, 2007
One barrier to adoption of social media tools (and other technologies) is a concern from management or your boss about the value or benefits. See Dan Mcquillan's summary over at Netsquared some pointers and good thoughts on Social Media ROI and Nonprofits. What's the roi? Are you simply wasting your time? Of course, who defines that?
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