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Announcing the Third Impact Lab on Climate Justice

Saleforce Nonprofit

OCTOBER 26, 2021

Policy Associate, The Nature Conservancy. Isabella Gonzalez Potter is a Policy Associate with the California chapter of The Nature Conservancy (TNC) where she leads policy analysis in support of TNC’s conservation priorities, manages the state legislative portfolio, and serves as a registered lobbyist.

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Top Lessons from GivingTuesday 2023

Neon CRM

NOVEMBER 29, 2023

Let’s take a look at the impact of what we call the “Generosity Experience”—the overall trust that a supporter has when interacting with a nonprofit’s marketing, revenue, or impact activities. Give because you deeply care about water conservation). It’s tempting to try and motivate donors with situation-based appeals (e.g.

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